why us
Every jar of Soothe Mama is made in New Zealand. We source only skin-loving, mama-approved ingredients - absolutely no nasties. That means you get the most nourishing, trustworthy relief straight that you can trust.
organic shea butter
Deeply moisturizing for long-lasting relief.
Organic Coconut oil
Naturally antibacterial and soothing to calm irritation
Organic jojoba seed oil
Balances hydration and helps regulate skin’s natural moisture.
Scoop & Spread with Ease
When your nipples are dry, cracked, and screaming for relief, the last thing you need is a hard as rock balm that feels like chiseling away at concrete - ugh, we feel you! That’s why ours is silky-soft and totally scoopalicious. Just dip in, swoosh it on, and voilà - instant comfort right where you need it.
not only for boobs
Not just for boobs! Mamas, we’re the queens of multi-tasking - so your balm should be, too!
We’ve packed every jar with skin-loving goodness (think shea butter, coconut + avocado oils, beeswax and vitamin E), so it glides on lips, cuticles, cracked heels or anywhere that needs a moisture boost. Even tame fly-away hairs with a tiny swipe across your hairline. One jar, endless magic.
Frequently asked questions
What is the ingredient list?
Helianthus Annuus (Sunflower) Seed Oil*, Butyrospermum Parkii (Shea) Butter*, Cocos Nucifera (Coconut) Oil*, Cera Alba, Mangifera Indica (Mango) Seed Butter, Tocopheryl Acetate, Theobroma Cacao (Cocoa) Seed Butter*, Persea Gratissima (Avocado) Oil*, Macadamia Ternifolia Seed Oil**, Olea Europaea (Olive) Fruit Oil*, Simmondsia Chinensis (Jojoba) Seed Oil**, Rosmarinus Officinalis (Rosemary) Leaf Extract, Aloe Barbadensis Leaf Juice, Calendula Officinalis Flower Extract*
* Organic ** USDA Organic
Do I need to wipe off before nursing?
We recommend applying Nipple Balm after your feed so the balm has time to work its magic before baby’s next meal. And because our formula is made with 100% natural, baby-safe ingredients (no lanolin - just skin-loving oils and butters), there’s no need to wipe it off before nursing.
are you lanolin free?
Absolutely! Soothe Mama is 100% lanolin-free. We’ve swapped lanolin for a blend of plant-based butters and oils (think shea, mango, coconut, avocado and more) that deliver the same rich, protective barrier without stickiness or worries. It’s pure, gentle relief you can trust.
Where are your products manufactured?
All of our balms are proudly made in New Zealand. We partner with a local, mama-friendly lab here in Aotearoa to blend and pack every batch in small runs, so you know you’re getting the freshest, purest, Kiwi-crafted care.
Can I only buy your product on Amazon?
Yes right now Soothe Mama is available exclusively on Amazon USA and Amazon UK. We’re cooking up exciting plans to expand into more retailers soon, so keep an eye on our socials for updates! If you’re a business interested in wholesale opportunities, drop us a line athello@soothemama.com